Shane Ramer is the founder and host of That Sober Guy Podcast, a culture and performance platform examining what happens when high-performing men remove alcohol and reclaim clarity, focus, and leverage.
Since launching the show in 2014, Shane has reached millions of listeners across 100+ countries by challenging conventional narratives around masculinity, success, and sobriety. His work sits at the intersection of identity, discipline, and modern performance.
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Shane works privately with executives, founders, athletes, and creatives who are no longer interested in numbing high performance with low-level coping tools. His approach reframes sobriety not as healing, but as optimization, removing friction so men can operate with precision in business, health, and leadership.
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He is also the creator of the Sober Male Index, a performance-focused data project tracking how sobriety impacts focus, productivity, income, and social dynamics in men.
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Shane is a husband of 20 years, a father of two, and lives his work through faith, fitness, and daily discipline.
Shane Ramer founded That Sober Guy in 2014.
"I have to admit I feel better than I’ve felt in a long time after working with That Sober Guy. For a while I didn’t think I’d be able to get 30 days under my belt. It wasn’t easy at first and to be honest I didn’t think the course was going to help. But I kept grinding and maintained a positive outlook. I appreciate all the advice, sharing, and exercises given everyday. I am excited to see where this path takes me. Thanks again."
- Tim Clark
Our Mission
Performance. Identity. Culture
What We've Achieved
- Millions of downloads through That Sober Guy Podcast
- Interviewed over 500 professionals and industry experts
- Hosting and speaking at corporate conferences, workshops, meetings, events and treatment centers across the USA
- Understanding of corporate operations and employee resource programs
- 12 week Executive Performance Coaching Experience for high performers Â
